This three-part report from WTiN provides an in-depth overview of the supporting business model, technologies and software used to enable mass customisation

Part I: The focus of this report is an explanation of the initial concept of mass customisation and the journey to its importance in today’s society. The concept of mass customisation and its associated business model are supported by the arrival of innovative micro-factories, designed to enable customers engage with the creation of their garment from the beginning, by designing it, purchasing it and then receiving it.

The upcoming series will include the following:

Part II: This report will look at emerging and innovative technologies, either commercialised or described in published patents, to support the development of mass customisation. Readers of this technical report should expect to gain an understanding of how these technologies will fit into their supply chain, and also how they may, or may not, financially impact their businesses.

Part III: With a similar structure to Part II, this report will focus on the software infrastructure supporting mass customisation.