Sponsored by EFI Reggiani
The digital textile printing industry is rapidly evolving, and OEMs are positioning themselves to profit on new trends. Take environmentally friendly printing, the inkjet textile market has long been touted as a sustainable technology. Now, following intense R&D efforts, the use of pigment inks is growing to further strengthen this claim.
The quality of pigments has significantly improved over recent years and demand has grown as a result. In this interview, EFI Reggiani’s Adele Genoni, senior vice president and general manager, and Micol Gamba, product and marketing manager, confirm the growth in pigment demand. Sales of EFI Reggiani’s pigment printers have doubled in the last 12 months. In this discussion, Genoni and Gamba discuss the strengths of the all-in-one ecoTERRA solution.
Moreover, the recovery of high-volume digital textile printing has been stronger than anticipated in the wake of the Covid-19 pandemic. Demand for digital solutions at the expense of analogue screen printing is fuelling this rebound. EFI Reggiani has already sold the single-pass BOLT to Turkey-based Cahan Dijital this year (2022) – the printer, according to EFI Reggiani, can reach speeds of 90 metres per minute.
However, in this interview, Genoni and Gamba were also keen to discuss EFI Reggiani’s multi-pass offering. The company’s catalogue is generous, but the conversation centred around HYPER. The printer was only launched last year (2021) and is the most productive of EFI Reggiani’s scanning machines. Because of its reception, HYPER’s application range is being expanded with new ink classes, which Genoni and Gamba outline in detail.
And finally, EFI Reggiani recently acquired RIP software specialist Inèdit. Genoni and Gamba reveal how the acquisition came about, how new and existing customers will benefit and in what manner the two brands will operate in union going forward.
With the rate in which EFI Reggiani has been launching new products over the last 18 months, we suspect it won’t be long before the company brings new innovations to market as a result of this acquisition.
Have your say. Tweet and follow us @WTiNcomment
